Fashiolista

Fashiolista is one of the fastest growing online fashion communities. Fashiolista's members collect their greatest fashion finds from anywhere on the web with a special heart-shaped browser button. By adding items to their profile, they create a continuous stream of fashion inspiration for themselves, but also for others to follow. Similar to Twitter, following other members allows you to get constant real-time updates of their latest fashion finds.
Fashiolista is a simple, yet powerful concept that allows users to curate and share their fashion tastes with others. A simple toolbar ♥ button adds the item you are browsing to your personal collection on Fashiolista.com. If you like the collections of others you can follow them in order to receive updates – this enables a more socially orientated shopping experience. There is also a customisable Fashiolista widget that runs on 3rd party sites displaying the most relevant fashion collections to their users. They can also ‘love’ items and by doing so raise the profile of other users so they can build a larger following.
Fashiolista was founded by Joost Nauta and Thijs Goos and it is based in Amsterdam. Launched in May 2010, Fashiolista has attracted members from more than 100 countries. Together these members have handpicked & shared over 300.000 fashion items from over 10.000 different stores & websites. These items have been “Loved” (think retweeted) by the community over 5 million times. The community is picking up traction fast; its members currently “Love” items at a rate of over 1.000.000 per month.